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  1. Home
  2. Dissertations
  3. Dissertations - Alliance School of Business
  4. AI As A Competitive Advantage: How Dell, Hpe, Nutanix, and Lenovo Are Shaping Market Leadership By Analyzing and Adapting to Current Trends
 
  • Details

AI As A Competitive Advantage: How Dell, Hpe, Nutanix, and Lenovo Are Shaping Market Leadership By Analyzing and Adapting to Current Trends

Date Issued
2025-01
Author(s)
Singh, Niranjan
Khan, Sameeullah  
Abstract
The introduction begins by highlighting the transformative role of artificial intelligence (AI) in reshaping industries worldwide, especially within the IT infrastructure sector. Original Equipment Manufacturers (OEMs) like Dell, HPE, Nutanix, and Lenovo are not only adopting AI for technological enhancement but are strategically utilizing it to create a competitive advantage in a fast-evolving market. These companies integrate AI into various facets of their operations—from product development and automation to customer engagement—enabling them to maintain and strengthen their market positions amid rapid technological advancements.
Subjects

AI in Marketing

Leadership

Marketing Management

Lenovo

Nutanix

Dell

HP

File(s)
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Name

2023MMBA01ASB111.pdf

Size

1.87 MB

Format

Adobe PDF

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(MD5):3eb67c32b75e2080cd928b9f4985d430

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